This week, YouGov introduced last year’s results from their BrandIndex. Some of these may surprise you. Check ‘em out and share your thoughts below. Infographic: Carlos Monteiro Source: YouGov BrandIndex
December 20, 2011
One would hope (or at least I did) that 2011 would be the year of social business. We’ve made real progress, but we’re not quite there yet. As you’ll see, marketers are still learning from the social web and how to best present their brands. Recently, Fast Company presented a social business case study cooked… [Read more…]
July 23, 2011
As many may know, my ultimate brand is the band. My greatest addiction is music. It’s the social-est of all social media. The first search I do on any new search engine or platform is “Pearl Jam.” So naturally, I dig any top music list. While I don’t usually agree with MTV and VH1, Rolling… [Read more…]
March 25, 2011
As a junkie for catalysts of innovation, each year I eagerly await Fast Company’s list of The World’s 50 Most Innovative Companies. This year didn’t disappoint. Naturally, Apple proudly sits atop the list, climbing from No. 3, and it makes me wonder if they continue the success of the Year of the iPad, will they’ll reign… [Read more…]
September 2, 2010
Sadly, I must admit, for the first time in years, Jobs’ latest Apple keynote disappointed me yesterday. While the sleek new iPods arriving just in time for the holiday season did impress, something was a bit lacking. Normally after a keynote, I am obsessively refreshing Apple.com to download the newest update or scrambling to plan… [Read more…]
August 29, 2010
An interesting digital discussion popped up in the last day regarding the lack of women in Silicon Valley. It all started with a Wall Street Journal post examining the fact that only 11 percent of U.S. venture-capital backed firms in 2009 had current or former female CEOs. This isn’t a new hot topic. Conferences have… [Read more…]
August 29, 2010
In case you missed it (a couple of weeks ago), JetBlue flight attendant, Steven Slater, accomplished his dream when he slid down the emergency airplane chute and into the national spotlight at New York City’s JFK International Airport. Fed up with rude passengers, Slater got onto the public intercom of Flight 1052 to vent after… [Read more…]
July 28, 2010
Social media have spoken. The Facebook votes are in. The 137-year-old brand has named Meghan Smith as the first-ever Levi’s girl. In this role, Meghan, a South Carolina native living in Brooklyn, NY, is responsible for being the brand style ambassador for the women’s line and social media companion of Gareth, the Levi’s Guy. Meghan… [Read more…]
January 26, 2012
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